{"id":4227,"date":"2014-08-22T11:08:11","date_gmt":"2014-08-22T02:08:11","guid":{"rendered":"http:\/\/asue.jp\/blog\/?p=4227"},"modified":"2020-11-09T19:30:22","modified_gmt":"2020-11-09T10:30:22","slug":"post-4227","status":"publish","type":"post","link":"https:\/\/asue.jp\/blog\/?p=4227","title":{"rendered":"AdWords\u306e\u300c\u5b8c\u5168\u4e00\u81f4\u300d\u304c\u4f7f\u3048\u306a\u304f\u306a\u308b\uff01\u2026\u3068\u601d\u3063\u305f\u3089\u3001\u305d\u3046\u3067\u306f\u306a\u304b\u3063\u305f\u3068\u3044\u3046\u8a71"},"content":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\uff01 \u660e\u65e5\u306e\u4f11\u307f\u304c\u5f85\u3061\u9060\u3057\u304f\u3066\u4ed5\u65b9\u306e\u306a\u3044ASUE\u306e\u5065\u3067\u3059\u3002\u304a\u76c6\u4f11\u307f\u306f\u660e\u3051\u305f\u5f8c\u304c\u8f9b\u3044\u3067\u3059\u306d\u2026\u3002 \u3055\u3066\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u306b\u643a\u308f\u3063\u3066\u3044\u308b\u65b9\u3005\u306f\u3001\u3059\u3067\u306b\u3054\u5b58\u77e5\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u304a\u76c6\u660e\u3051\u306b<span style=\"color: #0000ff;\">AdWords\u306e\u5b8c\u5168\u4e00\u81f4<\/span>\u306b\u95a2\u3057\u3066\u3061\u3087\u3063\u3068\u3057\u305f\u6df7\u4e71\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u4eca\u65e5\u306f\u305d\u306e\u3053\u3068\u306b\u3064\u3044\u3066\u66f8\u3053\u3046\u3068\u601d\u3044\u307e\u3059\u3002 <a href=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/140622_e.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/140622_e.jpg\" alt=\"140622_e\" width=\"600\" height=\"313\" class=\"aligncenter size-full wp-image-4246\" srcset=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/140622_e.jpg 600w, https:\/\/asue.jp\/blog\/wp-content\/uploads\/140622_e-300x157.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a0778f1d13f4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a0778f1d13f4\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asue.jp\/blog\/?p=4227\/#i-1\" >\u3044\u304d\u3055\u3064<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asue.jp\/blog\/?p=4227\/#i-2\" >\u3067\u3001\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3063\u3066\u4f55\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/asue.jp\/blog\/?p=4227\/#i-3\" >\u300c\u7d76\u5bfe\u306b\u907f\u3051\u305f\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u304c\u305d\u3053\u306b\u306f\u3042\u308b\u300d\u3068\u3044\u3046\u65b9\u3078<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/asue.jp\/blog\/?p=4227\/#i-4\" >\u6700\u5f8c\u306b\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"i-1\"><span class=\"ez-toc-section\" id=\"i-1\"><\/span>\u3044\u304d\u3055\u3064<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4e8b\u306e\u59cb\u307e\u308a\u306f\u3001\u304a\u76c6\u304c\u660e\u3051\u305f8\u670818\u65e5\u3002TechCrunch\u3055\u3093\u304b\u3089\u300c<a title=\"Google AdWords\u3001\u300c\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u300d\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u5ec3\u6b62\uff0dTechCrunch\" href=\"http:\/\/jp.techcrunch.com\/2014\/08\/18\/20140815google-adwords-removes-advertisers-ability-to-match-only-exact-keywords\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google AdWords\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u300e\u5b8c\u5168\u4e00\u81f4\u300f\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u5ec3\u6b62<\/a>\u300d\u3068\u3044\u3046\u30bf\u30a4\u30c8\u30eb\u306e\u8a18\u4e8b\u304c\u6295\u7a3f\u3055\u308c\u307e\u3057\u305f\u3002<span style=\"font-size: small;\">\uff08\u73fe\u5728\u306f\u30bf\u30a4\u30c8\u30eb\u304c\u5909\u66f4\u3055\u308c\u3001\u300cGoogle AdWords\u3001\u300e\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u300f\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u5ec3\u6b62\u300d\u3068\u306a\u3063\u3066\u3044\u307e\u3059\uff09<\/span> \u3071\u3063\u3068\u30bf\u30a4\u30c8\u30eb\u3092\u898b\u308b\u3068\u3001\u300c<span style=\"color: #0000ff;\">\u5b8c\u5168\u4e00\u81f4\u304c\u4f7f\u3048\u306a\u304f\u306a\u308b<\/span>\u300d\u3068\u601d\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3088\u306d\u3002\u50d5\u3082\u305d\u3046\u601d\u3063\u3066\u3044\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001Twitter\u3092\u898b\u3066\u307f\u308b\u3068\u2026\u3002<\/p>\n<blockquote class=\"twitter-tweet\" data-cards=\"hidden\" lang=\"ja\">\n<p>\u3053\u308c\u3058\u3083\u5b8c\u5168\u4e00\u81f4\u304c\u9078\u3079\u306a\u304f\u306a\u308b\u3001\u3063\u3066\u8aad\u3081\u3061\u3083\u3046\u304b\u3089\u3053\u306e\u30bf\u30a4\u30c8\u30eb\u826f\u304f\u306a\u3044\u3068\u601d\u3046\u3002\u985e\u4f3c\u8a9e\u306b\u3082\u5bfe\u5fdc\u3055\u305b\u308b\u3055\u305b\u306a\u3044\u306e\u9078\u629e\u80a2\u304c\u306a\u304f\u306a\u308b\u3060\u3051\uff5cGoogle AdWords\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u300c\u5b8c\u5168\u4e00\u81f4\u300d\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u5ec3\u6b62 <a href=\"http:\/\/t.co\/hlfCWdjNe7\">http:\/\/t.co\/hlfCWdjNe7<\/a> <a href=\"https:\/\/twitter.com\/jptechcrunch\">@jptechcrunch<\/a><\/p>\n<p>\u2014 SEM\u30ab\u30d5\u30a7 (@SEM_Cafe) <a href=\"https:\/\/twitter.com\/SEM_Cafe\/statuses\/501203127458988032\">2014, 8\u6708 18<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-cards=\"hidden\" lang=\"ja\">\n<p>\u3053\u308c\u306f\u4ed5\u7d44\u307f\u3092\u77e5\u3089\u306a\u3044\u3068\u7ffb\u8a33\u304c\u96e3\u3057\u3044\u306e\u3067\u4ed5\u65b9\u304c\u306a\u3044\u3051\u3069\u3001\u8aa4\u89e3\u3092\u751f\u307f\u305d\u3046\u3002\u300c\u5b8c\u5168\u4e00\u81f4\u300d\u304c\u306a\u304f\u306a\u308b\u308f\u3051\u3067\u306f\u306a\u304f\u3001\u30de\u30c3\u30c1\u30bf\u30a4\u30d7\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u3067\u3042\u308b\u300c\u30ad\u30fc\u30ef\u30fc\u30c9\u30de\u30c3\u30c1\u300d\u304c\u300c\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u300d\u306e\u307f\u306b\u306a\u308b\u5909\u66f4\u3067\u3001\u6b86\u3069\u306e\u5e83\u544a\u4e3b\u306b\u306f2\u5e74\u524d\u304b\u3089\u9069\u7528\u6e08\u307f\u3067\u3059\u3002 <a href=\"http:\/\/t.co\/tRzU54thDC\">http:\/\/t.co\/tRzU54thDC<\/a><\/p>\n<p>\u2014 Yoshihiro OKADA (@adreamgoeson) <a href=\"https:\/\/twitter.com\/adreamgoeson\/statuses\/501259550884786176\">2014, 8\u6708 18<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script> \u3068\u3001\u304a\u4e8c\u65b9\u304c\u545f\u304b\u308c\u3066\u3044\u308b\u306e\u3092\u898b\u3066\u3001<span style=\"color: #0000ff;\">\u5b8c\u5168\u4e00\u81f4\u304c\u306a\u304f\u306a\u308b\u308f\u3051\u3067\u306f\u306a\u3044<\/span>\u3053\u3068\u3092\u7406\u89e3\u3057\u307e\u3057\u305f\u3002\u305d\u306e\u5f8c\u3001\u3082\u3046\u4e00\u5ea6\u8a18\u4e8b\u3092\u3088\u304f\u8aad\u3093\u3060\u3089\u3001\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u306e\u3053\u3068\u3092\u8a00\u3063\u3066\u3044\u308b\u306e\u304c\u5206\u304b\u308a\u307e\u3057\u305f\u3002\u3061\u3083\u3093\u3068\u8aad\u307e\u306a\u304d\u3083\u30c0\u30e1\u3067\u3059\u306d\u3002 \u4ed6\u306b\u3001\uff11\uff18\u65e5\u306e\u3046\u3061\u306b<a title=\"\u5b8c\u5168\u4e00\u81f4\u306f\u7121\u304f\u306a\u3089\u306a\u3044\uff01Google \u30a2\u30c9\u30ef\u30fc\u30ba\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u30de\u30c3\u30c1\u30bf\u30a4\u30d7\u306e\u300c\u5b8c\u5168\u4e00\u81f4\u3001\u30d5\u30ec\u30fc\u30ba\u4e00\u81f4\u300d\u306b\u304a\u3051\u308b\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3078\u306e\u62e1\u5f35\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u5ec3\u6b62\uff5cSEM-LABO\" href=\"http:\/\/sem-labo.net\/blog\/2014\/08\/18\/0955\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">SEM-LABO<\/a>\u3055\u3093\u3084\u3001<a title=\"[AdWords]\u5b8c\u5168\u4e00\u81f4\u3001\u90e8\u5206\u4e00\u81f4\u306f\u30c7\u30d5\u30a9\u30eb\u30c8\u300c\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u300d\u3092\u542b\u3080\u3088\u3046\u306b\u3002\uff5cSEMHACK\uff53\" href=\"http:\/\/sem-hacks.com\/blog\/2014\/08\/18\/2379\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">SEMHACKS<\/a>\u3055\u3093\u304c\u30d6\u30ed\u30b0\u306b\u66f8\u304b\u308c\u3066\u3044\u307e\u3057\u305f\u30028\u670819\u65e5\u306b\u306f<a title=\"Inside AdWords-Japan: \u5b8c\u5168\u4e00\u81f4\u304a\u3088\u3073\u30d5\u30ec\u30fc\u30ba\u4e00\u81f4\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u306b\u95a2\u3059\u308b\u304a\u77e5\u3089\u305b\" href=\"http:\/\/adwords-ja.blogspot.jp\/2014\/08\/close-variant-matching-for-all-exact.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">AdWords\u306e\u65e5\u672c\u7248\u516c\u5f0f\u30d6\u30ed\u30b0<\/a>\u3067\u3082\u4eca\u56de\u306e\u4ef6\u306b\u95a2\u3059\u308b\u8a18\u4e8b\u304c\u6295\u7a3f\u3055\u308c\u307e\u3057\u305f\u306d\u3002 TechCrunch\u3055\u3093\u306e\u8a18\u4e8b\u3092\u898b\u3066\u300c\u5b8c\u5168\u4e00\u81f4\u304c\u4f7f\u3048\u306a\u304f\u306a\u308b\u300d\u3068\u53d7\u3051\u53d6\u3063\u3066\u3044\u308b\u65b9\u304c\u3001\u50d5\u4ee5\u5916\u306b\u3082\u3044\u3089\u3063\u3057\u3083\u3044\u307e\u3057\u305f\u304c\u3001\u3053\u308c\u3089\u306e\u545f\u304d\u3084\u30d6\u30ed\u30b0\u3092\u898b\u3066\u3001\u9593\u9055\u3044\u306b\u6c17\u3065\u3044\u305f\u3068\u3044\u3046\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<h2 id=\"i-2\"><span class=\"ez-toc-section\" id=\"i-2\"><\/span>\u3067\u3001\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3063\u3066\u4f55\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u300c\u5b8c\u5168\u4e00\u81f4\u304c\u306a\u304f\u306a\u3089\u306a\u3044\u306e\u306f\u5206\u304b\u3063\u305f\u3051\u3069\u3001\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3063\u3066\u4f55\uff1f\u300d\u3068\u3044\u3046\u65b9\u3082\u3044\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002\u7d50\u5c40\u3001AdWords\u306e\u4eca\u56de\u306e\u5909\u66f4\u3067\u3069\u306e\u3088\u3046\u306b\u5909\u308f\u308b\u306e\u3067\u3057\u3087\u3046\u304b\u3002 \u4eca\u307e\u3067\u3001\u5b8c\u5168\u4e00\u81f4\u3068\u30d5\u30ec\u30fc\u30ba\u4e00\u81f4\u306f\u300c<span style=\"color: #0000ff;\">\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u308b<\/span>\u300d\u3068\u300c<span style=\"color: #0000ff;\">\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u306a\u3044<\/span>\u300d\u306e\u3069\u3061\u3089\u304b\u3092\u9078\u629e\u3059\u308b\u5f62\u5f0f\u3067\u3057\u305f\u3002 <a href=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/8945a4a30a83dde58690be8bc545bb88.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4236\" alt=\"\u30ad\u30fc\u30ef\u30fc\u30c9\u30de\u30c3\u30c1\" src=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/8945a4a30a83dde58690be8bc545bb88.png\" width=\"507\" height=\"211\" srcset=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/8945a4a30a83dde58690be8bc545bb88.png 507w, https:\/\/asue.jp\/blog\/wp-content\/uploads\/8945a4a30a83dde58690be8bc545bb88-300x125.png 300w\" sizes=\"auto, (max-width: 507px) 100vw, 507px\" \/><\/a> \u4f8b\u3048\u3070\u3001\u300c\u632f\u308a\u8fbc\u307f\u300d\u3068\u3044\u3046\u30ad\u30fc\u30ef\u30fc\u30c9\u3060\u3068\u4e0b\u8a18\u306e\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<table class=\" aligncenter\" border=\"0\" align=\"center\">\n<tbody>\n<tr>\n<td style=\"text-align: center;\"><span>\u30ad\u30fc\u30ef\u30fc\u30c9\u30de\u30c3\u30c1<\/span><\/td>\n<td style=\"text-align: center;\"><span>\u691c\u7d22\u30af\u30a8\u30ea<\/span><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: center;\">\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u308b<\/td>\n<td>\u632f\u308a\u8fbc\u307f\u3001\u632f\u8fbc<\/td>\n<\/tr>\n<tr>\n<td>\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u306a\u3044<\/td>\n<td>\u632f\u308a\u8fbc\u307f<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-size: small;\">\u300c\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u306a\u3044\u300d\u3060\u3068\u3001\u300c\u632f\u308a\u8fbc\u307f\u300d\u306e\u307f\u306b\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span> \u3057\u304b\u3057\u3001\u4eca\u5f8c\u306f<span style=\"color: #0000ff;\">\u300c\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u308b\u300d\u3057\u304b\u4f7f\u3048\u306a\u304f\u306a\u308a\u307e\u3059<\/span>\u3002\u305d\u306e\u305f\u3081\u3001\u691c\u7d22\u30af\u30a8\u30ea\u300c\u632f\u308a\u8fbc\u307f\u300d\u306e\u307f\u306b\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u304f\u306a\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u73fe\u5728\u3067\u3082\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u969b\u3001\u6700\u521d\u304b\u3089\u300c\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u308b\u300d\u306b\u30c1\u30a7\u30c3\u30af\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u300c\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u306a\u3044\u300d\u3092\u9078\u629e\u3057\u3066\u3044\u308b\u4eba\u306f\u5c11\u306a\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002\u3088\u3063\u3066\u3001\u3053\u306e\u5909\u66f4\u306b\u3088\u308b\u5f71\u97ff\u306f\u305d\u3053\u307e\u3067\u51fa\u306a\u3044\u3068\u601d\u308f\u308c\u307e\u3059\u3002<\/p>\n<h2 id=\"i-3\"><span class=\"ez-toc-section\" id=\"i-3\"><\/span>\u300c\u7d76\u5bfe\u306b\u907f\u3051\u305f\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u304c\u305d\u3053\u306b\u306f\u3042\u308b\u300d\u3068\u3044\u3046\u65b9\u3078<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u300c\u5e83\u544a\u8868\u793a\u3092\u907f\u3051\u305f\u3044\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u304c\u3042\u308b\u300d\u3068\u3044\u3046\u65b9\u3082\u3044\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u3088\u3046\u306a\u5834\u5408\u306f<span style=\"color: #0000ff;\">\u9664\u5916\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u9632\u3050<\/span>\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u3053\u3068\u306fAdWords\u65e5\u672c\u8a9e\u7248\u516c\u5f0f\u30d6\u30ed\u30b0\u3067\u3082\u89e6\u308c\u3089\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>\u8aa4\u5b57\u3084\u7565\u8a9e\u3001\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7\u306b\u5272\u3044\u3066\u3044\u305f\u6642\u9593\u3092\u3001\u5e83\u544a\u3092\u8868\u793a\u3057\u305f\u304f\u306a\u3044\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u306a\u3069\u306e\u9664\u5916\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u9078\u5b9a\u306b\u3042\u3066\u308b\u3053\u3068\u3067\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3084\u5e83\u544a\u306e\u5229\u4fbf\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 AdWords \u3067\u306f\u3001\u691c\u7d22\u8a9e\u53e5\u3068\u6b63\u78ba\u306b\u4e00\u81f4\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u512a\u5148\u3057\u3066\u5e83\u544a\u3092\u8868\u793a\u3057\u307e\u3059\u3002\u63b2\u8f09\u7d50\u679c\u304c\u5927\u5e45\u306b\u7570\u306a\u308b\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u304c\u3042\u308c\u3070\u3001\u305d\u306e\u8a9e\u53e5\u3092\u72ec\u7acb\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u3057\u3066\u8ffd\u52a0\u3057\u3001\u5165\u672d\u5358\u4fa1\u3092\u8abf\u6574\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p><\/blockquote>\n<p style=\"text-align: right;\">\u5f15\u7528\uff1aAdWords\u65e5\u672c\u8a9e\u7248\u516c\u5f0f\u30d6\u30ed\u30b0\u300c<a title=\"Inside AdWords-Japan: \u5b8c\u5168\u4e00\u81f4\u304a\u3088\u3073\u30d5\u30ec\u30fc\u30ba\u4e00\u81f4\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u306b\u95a2\u3059\u308b\u304a\u77e5\u3089\u305b\" href=\"http:\/\/adwords-ja.blogspot.jp\/2014\/08\/close-variant-matching-for-all-exact.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u5b8c\u5168\u4e00\u81f4\u304a\u3088\u3073\u30d5\u30ec\u30fc\u30ba\u4e00\u81f4\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u306b\u95a2\u3059\u308b\u304a\u77e5\u3089\u305b<\/a>\u300d<\/p>\n<p>\u300c\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u306a\u3044\u300d\u5b8c\u5168\u4e00\u81f4\u3092\u5229\u7528\u3057\u3066\u3001\u7565\u8a9e\u3001\u8868\u8a18\u3086\u308c\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7\u3092\u3059\u308b\u3088\u308a\u306f\u52b9\u7387\u7684\u306b\u306a\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<h2 id=\"i-4\"><span class=\"ez-toc-section\" id=\"i-4\"><\/span>\u6700\u5f8c\u306b\u307e\u3068\u3081<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong><span style=\"font-size: large; color: #0000ff;\">9\u6708\u4e0b\u65ec\u304b\u3089\u5b8c\u5168\u4e00\u81f4\u3068\u30d5\u30ec\u30fc\u30ba\u4e00\u81f4\u306e\u3059\u3079\u3066\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u3001\u8aa4\u5b57\u3084\u8868\u8a18\u3086\u308c\u306a\u3069\u306e\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u304c\u542b\u307e\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/span><\/strong> <strong><span style=\"font-size: large; color: #0000ff;\"> \u300c\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u3092\u542b\u3081\u306a\u3044\u300d\u3092\u9078\u629e\u3057\u3066\u3044\u308b\u4eba\u306f\u8981\u30c1\u30a7\u30c3\u30af\uff01<\/span><\/strong> \u5909\u66f4\u306f9\u6708\u4e0b\u65ec\u3068\u306e\u306a\u306e\u3067\u3001\u307e\u30601\u30f6\u6708\u307b\u3069\u3042\u308a\u307e\u3059\u304c\u3001\u5bfe\u5fdc\u306f\u65e9\u3081\u306b\u53d6\u3063\u305f\u307b\u3046\u304c\u3088\u3044\u304b\u3068\u601d\u308f\u308c\u307e\u3059\u3002 \u3061\u306a\u307f\u306b\u3001\u985e\u4f3c\u30d1\u30bf\u30fc\u30f3\u306e\u8a2d\u5b9a\u306e\u5909\u66f4\u3067\u3059\u304c\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u9078\u629e\u2192\u8a2d\u5b9a\u2192\u8a73\u7d30\u8a2d\u5b9a\uff08\u4e0b\u306e\u65b9\u306b\u3042\u308a\u307e\u3059\uff09\u2192\u30ad\u30fc\u30ef\u30fc\u30c9\u30de\u30c3\u30c1\u3067\u78ba\u8a8d\u30fb\u5909\u66f4\u3067\u304d\u307e\u3059\u306e\u3067\u3001\u6c17\u306b\u306a\u308b\u65b9\u306f\u4e00\u5ea6\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307f\u3066\u306f\u3044\u304b\u304c\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\uff01 \u660e\u65e5\u306e\u4f11\u307f\u304c\u5f85\u3061\u9060\u3057\u304f\u3066\u4ed5\u65b9\u306e\u306a\u3044ASUE\u306e\u5065\u3067\u3059\u3002\u304a\u76c6\u4f11\u307f\u306f\u660e\u3051\u305f\u5f8c\u304c\u8f9b\u3044\u3067\u3059\u306d\u2026\u3002 \u3055\u3066\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u306b\u643a\u308f\u3063\u3066\u3044\u308b\u65b9\u3005\u306f\u3001\u3059\u3067\u306b\u3054\u5b58\u77e5\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u304a\u76c6\u660e\u3051\u306bAdWords\u306e\u5b8c\u5168\u4e00\u81f4\u306b\u95a2\u3057\u3066\u3061\u3087\u3063 [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":4246,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[396,1007,1020,38],"tags":[],"recommend":[],"exclude_related":[],"class_list":["post-4227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-listing","category-listing","category-google-display","category-web_ad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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content=\"\u3053\u3093\u306b\u3061\u306f\uff01 \u660e\u65e5\u306e\u4f11\u307f\u304c\u5f85\u3061\u9060\u3057\u304f\u3066\u4ed5\u65b9\u306e\u306a\u3044ASUE\u306e\u5065\u3067\u3059\u3002\u304a\u76c6\u4f11\u307f\u306f\u660e\u3051\u305f\u5f8c\u304c\u8f9b\u3044\u3067\u3059\u306d\u2026\u3002 \u3055\u3066\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u306b\u643a\u308f\u3063\u3066\u3044\u308b\u65b9\u3005\u306f\u3001\u3059\u3067\u306b\u3054\u5b58\u77e5\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u304a\u76c6\u660e\u3051\u306bAdWords\u306e\u5b8c\u5168\u4e00\u81f4\u306b\u95a2\u3057\u3066\u3061\u3087\u3063 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asue.jp\/blog\/?p=4227\" \/>\n<meta property=\"og:site_name\" content=\"\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u904b\u7528\u4ee3\u884c\u306a\u3089ASUE\" \/>\n<meta property=\"article:published_time\" content=\"2014-08-22T02:08:11+00:00\" \/>\n<meta property=\"article:modified_time\" 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