{"id":18254,"date":"2022-05-17T07:55:00","date_gmt":"2022-05-16T22:55:00","guid":{"rendered":"https:\/\/asue.jp\/blog\/?p=18254"},"modified":"2024-07-10T15:48:02","modified_gmt":"2024-07-10T06:48:02","slug":"%ef%bc%88%e3%83%aa%e3%83%a9%e3%82%a4%e3%83%88%ef%bc%89%e3%83%aa%e3%82%b9%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e5%ba%83%e5%91%8a%e3%81%ae%e5%b0%82%e9%96%80%e7%94%a8%e8%aa%9e%e3%83%bb%e7%95%a5%e8%aa%9e","status":"publish","type":"post","link":"https:\/\/asue.jp\/blog\/?p=18254","title":{"rendered":"\u3053\u308c\u306a\u3093\u3060\u3063\u3051\uff01\uff1f\u6df7\u4e71\u3057\u3084\u3059\u3044\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544aetc\u306e\u5c02\u9580\u7528\u8a9e\u30fb\u7565\u8a9e\u3092\u307e\u3068\u3081\u3066\u307f\u305f"},"content":{"rendered":"\n<p>\u3053\u3093\u306b\u3061\u306f\uff01ASUE\u901a\u4fe1\u7de8\u96c6\u90e8\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3082\u3046\u3059\u3050\u6625\u3067\u3059\u306d\u3002\u3061\u3087\u3063\u3068\u6c17\u53d6\u3063\u3066Web\u5e83\u544a\u3084Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30ab\u30bf\u30ab\u30ca\u30fb\u82f1\u5b57\u7cfb\u306e\u5c02\u9580\u7528\u8a9e\u3092\u5b66\u3093\u3067\u307f\u307e\u305b\u3093\u304b\u2014\u2014\u3068\u3044\u3046\u3053\u3068\u3067\u30014\u6708\u304b\u3089\u65b0\u5352\u3067\u5e83\u544a\u4ee3\u7406\u5e97\u306b\u5165\u793e\u3059\u308b\u65b9\u3084\u7570\u52d5\u3067Web\u62c5\u5f53\u306b\u306a\u3063\u305f\u65b9\u3001\u5c31\u6d3b\u3067Web\u696d\u754c\u76ee\u6307\u3057\u3066\u308b\u65b9\u5fc5\u898b\uff01\uff08\uff1f\uff09\u899a\u3048\u3066\u304a\u304d\u305f\u3044Web\u5e83\u544a\u30fbWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5c02\u9580\u7528\u8a9e\u3092\u3054\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-snow-monkey-blocks-balloon smb-balloon smb-balloon--reverse wp-block-snow-monkey-blocks-balloon-is-layout-constrained\"><div class=\"smb-balloon__person\"><div class=\"smb-balloon__figure\"><img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/asuekun-icon.jpeg\" alt=\"\" class=\"wp-image-18616\"\/><\/div><div class=\"smb-balloon__name\">ASUE\u304f\u3093\u300c\u6625\u3082\u7d42\u308f\u3063\u3066\u308b\u3088\u300d<\/div><\/div><div class=\"smb-balloon__body is-layout-constrained wp-block-balloon-is-layout-constrained\" style=\"background-color:#ffffec;border-color:#ffffec\"><p>\u5165\u308c\u308b\u30cd\u30bf\u304c\uff08\u3044\u308d\u3093\u306a\u610f\u5473\u3067\uff09\u53e4\u304f\u306a\u3044\uff1f<\/p><\/div><\/div>\n\n\n\n<div class=\"wp-block-snow-monkey-blocks-balloon smb-balloon wp-block-snow-monkey-blocks-balloon-is-layout-constrained\"><div class=\"smb-balloon__person\"><div class=\"smb-balloon__figure\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/nmura-icon-150x150.jpeg\" alt=\"\" class=\"wp-image-18618\" srcset=\"https:\/\/asue.jp\/blog\/wp-content\/uploads\/nmura-icon-150x150.jpeg 150w, https:\/\/asue.jp\/blog\/wp-content\/uploads\/nmura-icon-300x300.jpeg 300w, https:\/\/asue.jp\/blog\/wp-content\/uploads\/nmura-icon.jpeg 400w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/div><div class=\"smb-balloon__name\">\u5e83\u5831\u306eN\u6751<\/div><\/div><div class=\"smb-balloon__body is-layout-constrained wp-block-balloon-is-layout-constrained\" style=\"background-color:#f9f9f9;border-color:#f9f9f9\"><p>\u51ac\u304b\u3089\u66f8\u3044\u3066\u66f8\u304d\u304d\u308c\u305a\u306b\u6625\u3092\u904e\u304e\u3066\u3057\u307e\u3063\u305f\u3093\u3067\u3059\u3088\u306d\u2026\u2026\u3002<\/p><\/div><\/div>\n\n\n\n<p>Web\u5e83\u544a\u3084Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u754c\u3001\u3068\u306b\u304b\u304f\u5c02\u9580\u7528\u8a9e\u304c\u305f\u304f\u3055\u3093\u3042\u308a\u307e\u3059\u3002\u3000<\/p>\n\n\n\n<p>GDN, YDA, CVR, ROAS, CPA\u306e\u3088\u3046\u306a\u4e00\u898b\u3059\u308b\u3068\u306a\u3093\u3060\u304b\u308f\u304b\u3089\u306a\u3044\u3088\u3046\u306a\u30a2\u30eb\u30d5\u30a1\u30d9\u30c3\u30c8\u306e\u7565\u8a9e\u304b\u3089\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3084\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u3088\u3046\u306a\u4e00\u822c\u7684\u306b\u306f\u5225\u306e\u610f\u5473\u3068\u3057\u3066\u77e5\u3063\u3066\u308b\u3088\u3046\u306a\u5358\u8a9e\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3084\u5e83\u544a\u30e9\u30f3\u30af\u306e\u3088\u3046\u306a\u7528\u8a9e\u307e\u3067\u3001\u3068\u306b\u304b\u304f\u305f\u304f\u3055\u3093\u306e\u30ab\u30bf\u30ab\u30ca\u3068\u30a2\u30eb\u30d5\u30a1\u30d9\u30c3\u30c8\u3060\u3089\u3051\u3067\u3001\u899a\u3048\u3066\u304a\u304b\u306a\u3044\u3068\u8a71\u306e\u5185\u5bb9\u304c\u3088\u304f\u308f\u304b\u3089\u306a\u3044\uff01\u306a\u3093\u3066\u5834\u9762\u3082\u591a\u304f\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u6a5f\u4f1a\u306b\u3001\u899a\u3048\u305f\u308a\u5fa9\u7fd2\u3057\u305f\u308a\u2026\u2026\u306b\u305c\u3072\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\uff01<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e452a28468c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e452a28468c\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-1\" >\u4e00\u822c\u7684\u306aWeb\u5e83\u544a\u306e\u5c02\u9580\u7528\u8a9e<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-1-1\" >\u5e83\u544a\u306e\u7a2e\u985e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-1-2\" >\u7ba1\u7406\u753b\u9762\u306e\u8868\u793a\u9805\u76ee\u3084\u30ec\u30dd\u30fc\u30c8\u3067\u4f7f\u308f\u308c\u308b\u7528\u8a9e\u30fb\u6307\u6a19<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-1-3\" >\u305d\u306e\u4ed6\u306e\u5e83\u544a\u30fbWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5c02\u9580\u7528\u8a9e<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-2\" >\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u95a2\u9023\u306e\u5c02\u9580\u7528\u8a9e<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-2-1\" >\u4eba\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u65b9\u6cd5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-2-2\" >\u5834\u6240\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u65b9\u6cd5<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-3\" >Google \u5e83\u544a\u306e\u5c02\u9580\u7528\u8a9e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-4\" >Yahoo!\u5e83\u544a\u306e\u5c02\u9580\u7528\u8a9e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/asue.jp\/blog\/?p=18254\/#i-5\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"i-1\"><span class=\"ez-toc-section\" id=\"i-1\"><\/span>\u4e00\u822c\u7684\u306aWeb\u5e83\u544a\u306e\u5c02\u9580\u7528\u8a9e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-1-1\"><span class=\"ez-toc-section\" id=\"i-1-1\"><\/span>\u5e83\u544a\u306e\u7a2e\u985e<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table style=\"width: 100%; height: 988px;\">\n<thead>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px;\">\u7528\u8a9e<\/th>\n<th style=\"height: 48px;\">\u7565\u8a9e<\/th>\n<th style=\"height: 48px;\">\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 113px;\">\n<th style=\"height: 113px;\">\u691c\u7d22\u5e83\u544a<\/th>\n<td style=\"height: 113px;\"><\/td>\n<td style=\"height: 113px;\">\n<p>Google\u306a\u3069\u306e\u691c\u7d22\u30b5\u30fc\u30d3\u30b9\u306e\u691c\u7d22\u7d50\u679c\u306e\u4e0a\u90e8\u306a\u3069\u306b\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u95a2\u9023\u3059\u308b\u8a9e\u53e5\u3067\u691c\u7d22\u3092\u884c\u306a\u3063\u3066\u3044\u308b\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u8208\u5473\u95a2\u5fc3\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u76f4\u63a5\u5e83\u544a\u3092\u51fa\u305b\u308b\u305f\u3081\u3001\u521d\u3081\u3066Web\u5e83\u544a\u3092\u51fa\u3059\u5834\u5408\u306b\u3082\u304a\u3059\u3059\u3081\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 113px;\">\n<th style=\"height: 113px;\">\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/th>\n<td style=\"height: 113px;\"><\/td>\n<td style=\"height: 113px;\">\n<p>\u540c\u4e0a<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 113px;\">\n<th style=\"height: 113px;\">\u691c\u7d22\u9023\u52d5\u578b\u5e83\u544a<\/th>\n<td style=\"height: 113px;\"><\/td>\n<td style=\"height: 113px;\">\n<p>\u540c\u4e0a<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px;\">PPC\u5e83\u544a<\/th>\n<td style=\"height: 69px;\">PPC<\/td>\n<td style=\"height: 69px;\">Pay Per Click\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u3066\u7701\u7565\u3057\u305f\u3082\u306e\u3067\u3001\u30af\u30ea\u30c3\u30af\u3054\u3068\u306b\u6599\u91d1\u304c\u767a\u751f\u3059\u308b\u5e83\u544a\u306e\u3053\u3068\u3002<\/td>\n<\/tr>\n<tr style=\"height: 113px;\">\n<th style=\"height: 113px;\">\u52d5\u7684\u691c\u7d22\u5e83\u544a<\/th>\n<td style=\"height: 113px;\">DSA\uff08DAS\uff09<\/td>\n<td style=\"height: 113px;\">\n<p>\u5e83\u544a\u4e3b\u306eWeb\u30da\u30fc\u30b8\u3068\u95a2\u9023\u306e\u9ad8\u3044\u691c\u7d22\u8a9e\u53e5\u3067\u691c\u7d22\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u3001Web\u30b5\u30a4\u30c8\u306e\u5185\u5bb9\u304b\u3089\u81ea\u52d5\u3067\u5e83\u544a\u3092\u4f5c\u6210\u3057\u3067\u63b2\u8f09\u3055\u308c\u308b\u5e83\u544a\u3002\u5e83\u544a\u30af\u30ea\u30c3\u30af\u6642\u306b\u8868\u793a\u3055\u308c\u308b\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3082\u3001\u691c\u7d22\u8a9e\u53e5\u306b\u5408\u308f\u305b\u3066\u5909\u5316\u3059\u308b\u3002<\/p>\n<p>Google \u5e83\u544a\u3067\u306f\u3001Dynamic Search Ads\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u3066DSA\u3068\u547c\u3070\u308c\u308b\u3002Yahoo!\u5e83\u544a\u3067\u306fDynamic Ads for Search\u3067DAS\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px;\">\u30c6\u30ad\u30b9\u30c8\u5e83\u544a<\/th>\n<td style=\"height: 69px;\"><\/td>\n<td style=\"height: 69px;\">Web\u5e83\u544a\u306e\u3046\u3061\u3001\u6587\u5b57\u3060\u3051\u306e\u5e83\u544a\u306e\u3053\u3068\u3002\u691c\u7d22\u5e83\u544a\u306f\u3053\u306e\u4e00\u7a2e\u3067\u3001\u898b\u51fa\u3057+\u8aac\u660e\u6587\u306a\u3069\u306e\u6587\u7ae0\u3067\u69cb\u6210\u3055\u308c\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px;\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a<\/th>\n<td style=\"height: 69px;\"><\/td>\n<td style=\"height: 69px;\">Web\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u4e0a\u306e\u5e83\u544a\u30b9\u30da\u30fc\u30b9\u306a\u3069\u306b\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u3002\u753b\u50cf\u306a\u3069\u3067\u898b\u305b\u308b\u3053\u3068\u304c\u591a\u3044\u304c\u3001\u30c6\u30ad\u30b9\u30c8\u3060\u3051\u306e\u5e83\u544a\u3082\u3042\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 85px;\">\n<th style=\"height: 85px;\">\u30a4\u30e1\u30fc\u30b8\u5e83\u544a\u30fb\u30d0\u30ca\u30fc\u5e83\u544a<\/th>\n<td style=\"height: 85px;\"><\/td>\n<td style=\"height: 85px;\">\n<p>\u753b\u50cf\u5f62\u5f0f\u306e\u5e83\u544a\u306e\u3053\u3068\u3067\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u3053\u3068\u3092\u6307\u3059\u3002<\/p>\n<p>\u30a4\u30e1\u30fc\u30b8\u5e83\u544a\u306fGoogle \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u3068\u304d\u306b\u4f7f\u3046\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 142px;\">\n<th style=\"height: 142px;\">\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u5e83\u544a<\/th>\n<td style=\"height: 142px;\"><\/td>\n<td style=\"height: 142px;\">\n<p>\u898b\u51fa\u3057\u3084\u8aac\u660e\u6587\u3001\u753b\u50cf\u306a\u3069\u3092\u8907\u6570\u5165\u7a3f\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u8868\u793a\u3055\u308c\u308b\u969b\u306b\u305d\u306e\u3068\u304d\u306e\u72b6\u6cc1\uff08\u691c\u7d22\u8a9e\u53e5\u3084\u63b2\u8f09\u9762\u306a\u3069\uff09\u306b\u6700\u9069\u306a\u7d44\u307f\u5408\u308f\u305b\u3067\u8868\u793a\u3059\u308b\u5e83\u544a\u306e\u3053\u3068\u3002<\/p>\n<p>Google\u30fbYahoo!\u306e\u691c\u7d22\u5e83\u544a\u30fb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306b\u305d\u308c\u305e\u308c\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u5e83\u544a\u304c\u3042\u308b\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px;\">SNS\u5e83\u544a<\/th>\n<td style=\"height: 27px;\"><\/td>\n<td style=\"height: 27px;\">\n<p>\u5404\u7a2eSNS\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u63d0\u4f9b\u3057\u3066\u3044\u308b\u5e83\u544a\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0\u3067\u3001SNS\u4e0a\u306b\u5e83\u544a\u3092\u8868\u793a\u3067\u304d\u308b\u3002<\/p>\n<p>Facebook\u5e83\u544a\uff08Instagram\u5e83\u544a\uff09\u3084Twitter\u5e83\u544a\u3001TikTok\u5e83\u544a\u306a\u3069\u304c\u3042\u308b\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px;\">\u52d5\u753b\u5e83\u544a<\/th>\n<td style=\"height: 27px;\"><\/td>\n<td style=\"height: 27px;\">\u52d5\u753b\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u5229\u7528\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u306b\u8a34\u6c42\u3059\u308b\u5e83\u544a\u3002YouTube\u5e83\u544a\u3092\u59cb\u3081\u3001\u5404\u7a2eSNS\u3084Google\u30fbYahoo!\u306a\u3069\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306a\u3069\u3067\u3082\u52d5\u753b\u3092\u4f7f\u3063\u305f\u5e83\u544a\u3092\u914d\u4fe1\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-1-2\"><span class=\"ez-toc-section\" id=\"i-1-2\"><\/span>\u7ba1\u7406\u753b\u9762\u306e\u8868\u793a\u9805\u76ee\u3084\u30ec\u30dd\u30fc\u30c8\u3067\u4f7f\u308f\u308c\u308b\u7528\u8a9e\u30fb\u6307\u6a19<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table style=\"width: 100%; height: 1414px;\">\n<thead>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 16.3095%;\">\u7528\u8a9e<\/th>\n<th style=\"height: 48px; width: 15.7143%;\">\u7565\u8a9e<\/th>\n<th style=\"height: 48px; width: 66.7857%;\">\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 16.3095%;\">\u30a2\u30ab\u30a6\u30f3\u30c8<\/th>\n<td style=\"height: 69px; width: 15.7143%;\"><\/td>\n<td style=\"height: 69px; width: 66.7857%;\">\u5e83\u544a\u306e\u7ba1\u7406\u306e\u305f\u3081\u306e\u6700\u5927\u5358\u4f4d\u3002Google, Yahoo!\u306a\u3069\u306e\u5e83\u544a\u5a92\u4f53\u3067\u306f\u968e\u5c64\u69cb\u9020\u306b\u306a\u3063\u3066\u3044\u308b\u3082\u306e\u304c\u591a\u304f\u3001\u305d\u306e\u6700\u4e0a\u4f4d\u968e\u5c64\u3002<\/td>\n<\/tr>\n<tr style=\"height: 89px;\">\n<th style=\"height: 89px; width: 16.3095%;\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/th>\n<td style=\"height: 89px; width: 15.7143%;\"><\/td>\n<td style=\"height: 89px; width: 66.7857%;\">\u5e83\u544a\u7ba1\u7406\u306e\u305f\u3081\u306e\u968e\u5c64\u306e\u3046\u3061\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u6b21\u306e\u968e\u5c64\u3002\u5e83\u544a\u3092\u533a\u5206\u3051\u3057\u3066\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u3082\u306e\u3067\u3042\u308a\u3001\u4e88\u7b97\u3084\u914d\u4fe1\u5730\u57df\u3001\u5e83\u544a\u306e\u914d\u4fe1\u5148\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306a\u3069\u3067\u5206\u3051\u308b\u3082\u306e\u3002<\/td>\n<\/tr>\n<tr style=\"height: 89px;\">\n<th style=\"height: 89px; width: 16.3095%;\">\u5e83\u544a\u30b0\u30eb\u30fc\u30d7<\/th>\n<td style=\"height: 89px; width: 15.7143%;\"><\/td>\n<td style=\"height: 89px; width: 66.7857%;\">\u5e83\u544a\u7ba1\u7406\u306e\u305f\u3081\u306e\u968e\u5c64\u306e\u3046\u3061\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6b21\u306e\u968e\u5c64\u3002\u5e83\u544a\u3092\u533a\u5206\u3051\u3057\u3066\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u3082\u306e\u3067\u3042\u308a\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306a\u3069\u540c\u3058\u30c6\u30fc\u30de\u306e\u5e83\u544a\u3084\u30ad\u30fc\u30ef\u30fc\u30c9\u3054\u3068\u306b\u5e83\u544a\u3092\u533a\u5206\u3051\u3059\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 85px;\">\n<th style=\"height: 85px; width: 16.3095%;\">\u5e83\u544a<\/th>\n<td style=\"height: 85px; width: 15.7143%;\"><\/td>\n<td style=\"height: 85px; width: 66.7857%;\">\n<p>\u5b9f\u969b\u306b\u30e6\u30fc\u30b6\u30fc\u306b\u8868\u793a\u3055\u308c\u308b\u898b\u51fa\u3057\u3084\u8aac\u660e\u6587\u30fb\u30d0\u30ca\u30fc\u7b49\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u3069\u306e\u3053\u3068\u3002\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u5185\u306b\u4f5c\u6210\u3055\u308c\u308b\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 200px;\">\n<th style=\"height: 200px; width: 16.3095%;\">\u30ad\u30fc\u30ef\u30fc\u30c9<\/th>\n<td style=\"height: 200px; width: 15.7143%;\">KW<\/td>\n<td style=\"height: 200px; width: 66.7857%;\">\n<p>\u691c\u7d22\u5e83\u544a\u306b\u304a\u3044\u3066\u3001\u3069\u3093\u306a\u691c\u7d22\u8a9e\u53e5\u3067\u691c\u7d22\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u304b\u3092\u6307\u5b9a\u3059\u308b\u305f\u3081\u306e\u3082\u306e\u3002<\/p>\n<p>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u95a2\u9023\u30ef\u30fc\u30c9\u3084\u3001\u305d\u308c\u3092\u5229\u7528\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u8ab2\u984c\uff08\u60a9\u307f\uff09\u7b49\u3092\u6307\u5b9a\u3059\u308b\u3002<\/p>\n<p>\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u3082\u3069\u3046\u305e\uff1a<a href=\"https:\/\/asue.jp\/blog\/?p=17148\">https:\/\/asue.jp\/blog\/?p=17148<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 142px;\">\n<th style=\"height: 142px; width: 16.3095%;\">\u691c\u7d22\u8a9e\u53e5\u30fb\u691c\u7d22\u30af\u30a8\u30ea<\/th>\n<td style=\"height: 142px; width: 15.7143%;\"><\/td>\n<td style=\"height: 142px; width: 66.7857%;\">\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u691c\u7d22\u6642\u306b\u5b9f\u969b\u306b\u6253\u3061\u8fbc\u3093\u3060\u5358\u8a9e\u3084\u8907\u6570\u306e\u5358\u8a9e\u306e\u7d44\u307f\u5408\u308f\u305b\u306e\u3053\u3068\u3092\u6307\u3059\u3002<\/p>\n<p>\u3053\u306e\u691c\u7d22\u30af\u30a8\u30ea\u304c\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3068\u30de\u30c3\u30c1\u3057\u305f\u969b\u306b\u691c\u7d22\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 89px;\">\n<th style=\"height: 89px; width: 16.3095%;\">\u8868\u793a\u56de\u6570\u30fb\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/th>\n<td style=\"height: 89px; width: 15.7143%;\">Impression, Imp<\/td>\n<td style=\"height: 89px; width: 66.7857%;\">\u5e83\u544a\u304c\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u8868\u793a\u3055\u308c\u305f\u56de\u6570\u306e\u3053\u3068\u3002<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 16.3095%;\">\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u5358\u4fa1<\/th>\n<td style=\"height: 69px; width: 15.7143%;\">CPM<\/td>\n<td style=\"height: 69px; width: 66.7857%;\">Web\u5e83\u544a\u306e\u63b2\u8f09\u6599\u91d1\u306e\u5358\u4f4d\u306e\u4e00\u3064\u3067\u3001\u5e83\u544a\u304c1,000\u56de\u8868\u793a\u3042\u305f\u308a\u306b\u304b\u304b\u308b\u5e83\u544a\u6599\u91d1<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 16.3095%;\">\u30af\u30ea\u30c3\u30af\u6570<\/th>\n<td style=\"height: 48px; width: 15.7143%;\">Click, CTs<\/td>\n<td style=\"height: 48px; width: 66.7857%;\">\u30e6\u30fc\u30b6\u30fc\u306b\u8868\u793a\u3055\u308c\u305f\u5e83\u544a\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u56de\u6570\u3002<\/td>\n<\/tr>\n<tr style=\"height: 89px;\">\n<th style=\"height: 89px; width: 16.3095%;\">\u30af\u30ea\u30c3\u30af\u7387<\/th>\n<td style=\"height: 89px; width: 15.7143%;\">CTR<\/td>\n<td style=\"height: 89px; width: 66.7857%;\">\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u305f\u3046\u3061\u3001\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u7387\u3002Click Through Rate\u3092\u7565\u3057\u3066\u3001CTR\u3068\u8868\u3055\u308c\u3001\u30af\u30ea\u30c3\u30af\u6570\u00f7\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u00d7100\uff08%\uff09\u3067\u8a08\u7b97\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 89px;\">\n<th style=\"height: 89px; width: 16.3095%;\">\u5e73\u5747\u30af\u30ea\u30c3\u30af\u5358\u4fa1<\/th>\n<td style=\"height: 89px; width: 15.7143%;\">CPC<\/td>\n<td style=\"height: 89px; width: 66.7857%;\">\u5e83\u544a\u30921\u56de\u30af\u30ea\u30c3\u30af\u3057\u305f\u3068\u304d\u306b\u304b\u304b\u308b\u5e83\u544a\u8cbb\u306e\u5e73\u5747\u4fa1\u683c\u3002Cost Per Click\u3092\u7565\u3057\u3066CPC\u3068\u8868\u3055\u308c\u3001\u304b\u304b\u3063\u305f\u5e83\u544a\u8cbb\u00f7\u30af\u30ea\u30c3\u30af\u6570\uff08\u5186\uff09\u3067\u8a08\u7b97\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 85px;\">\n<th style=\"height: 85px; width: 16.3095%;\">\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/p>\n<\/th>\n<td style=\"height: 85px; width: 15.7143%;\">CV<\/td>\n<td style=\"height: 85px; width: 66.7857%;\">Web\u30b5\u30a4\u30c8\u4e0a\u306a\u3069\u3067\u30e6\u30fc\u30b6\u30fc\u306b\u8d77\u3053\u3057\u3066\u307b\u3057\u3044\u884c\u52d5\u306e\u3053\u3068\u3067\u3001\u304a\u554f\u5408\u305b\u3084\u8cc7\u6599\u8acb\u6c42\u3001\u8cfc\u5165\u306a\u3069\u306e\u5b8c\u4e86\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3002<\/td>\n<\/tr>\n<tr style=\"height: 85px;\">\n<th style=\"height: 85px; width: 16.3095%;\">\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570<\/p>\n<\/th>\n<td style=\"height: 85px; width: 15.7143%;\">CVs<\/td>\n<td style=\"height: 85px; width: 66.7857%;\">\u30e6\u30fc\u30b6\u30fc\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u3057\u305f\u7dcf\u6570\u3002\u30af\u30ea\u30c3\u30af\u6570\u00d7\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3067\u8a08\u7b97\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 16.3095%;\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/th>\n<td style=\"height: 69px; width: 15.7143%;\">CVR<\/td>\n<td style=\"height: 69px; width: 66.7857%;\">\u5e83\u544a\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u3046\u3061\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u81f3\u3063\u305f\u5272\u5408\u3067\u3001Conversion Rate\u306e\u3053\u3068\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u00f7\u30af\u30ea\u30c3\u30af\u6570\u00d7100\uff08%\uff09\u3067\u8a08\u7b97\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 16.3095%;\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5358\u4fa1<\/th>\n<td style=\"height: 69px; width: 15.7143%;\">CPA<\/td>\n<td style=\"height: 69px; width: 66.7857%;\">\n<p>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4e00\u4ef6\u3042\u305f\u308a\u306b\u304b\u304b\u3063\u305f\u5e83\u544a\u8cbb\u306e\u3053\u3068\u3067\u3001\u5e83\u544a\u8cbb\u306e\u7dcf\u984d\u00f7\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\uff08\u5186\uff09\u3067\u8a08\u7b97\u3067\u304d\u308b\u3002<\/p>\n<p>Cost Per Action\uff08Acquisition\uff09\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u3066CPA\u3068\u8868\u3059\u3002<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-1-3\"><span class=\"ez-toc-section\" id=\"i-1-3\"><\/span>\u305d\u306e\u4ed6\u306e\u5e83\u544a\u30fbWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5c02\u9580\u7528\u8a9e<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table>\n<thead>\n<tr>\n<th>\u7528\u8a9e<\/th>\n<th>\u7565\u8a9e<\/th>\n<th>\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<th>\u30b5\u30fc\u30c1\u30a8\u30f3\u30b8\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/th>\n<td>SEM<\/td>\n<td>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3092\u5229\u7528\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e\u3053\u3068\u3067\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3068SEO\u306a\u3069\u304c\u542b\u307e\u308c\u308b\u3002\u3053\u3053\u3067\u306f\u3001\u8d70\u67fb\u578b\u96fb\u5b50\u9855\u5fae\u93e1\u306e\u3053\u3068\u3067\u306f\u306a\u3044\u3002<\/td>\n<\/tr>\n<tr>\n<th>\u30b5\u30fc\u30c1\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316<\/th>\n<td>SEO<\/td>\n<td>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u3001\u91cd\u8981\u306a\u691c\u7d22\u8a9e\u53e5\u3067\u306e\u691c\u7d22\u4e0a\u4f4d\u306b\u306a\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3002<\/td>\n<\/tr>\n<tr>\n<th>\u30a8\u30f3\u30c8\u30ea\u30fc\u30d5\u30a9\u30fc\u30e0\u6700\u9069\u5316<\/th>\n<td>EFO<\/td>\n<td>\u30a8\u30f3\u30c8\u30ea\u30fc\u30d5\u30a9\u30fc\u30e0\u3092\u3001\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u5165\u529b\u3055\u308c\u3084\u3059\u3044\u72b6\u614b\u306b\u3057\u3066\u96e2\u8131\u7387\u306e\u4f4e\u4e0b\u3092\u56f3\u308b\u3053\u3068\u3002<\/td>\n<\/tr>\n<tr>\n<th>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8<\/th>\n<td>LP<\/td>\n<td>\u30e6\u30fc\u30b6\u30fc\u304cWeb\u30b5\u30a4\u30c8\u306b\u6d41\u5165\u3057\u305f\u969b\u306b\u6700\u521d\u306b\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u306e\u3053\u3068\u3067\u3001Web\u5e83\u544a\u306b\u95a2\u3059\u308b\u8a71\u984c\u5185\u3067\u306f\u3001\u5e83\u544a\u7528\u306b\u5236\u4f5c\u3059\u308b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u58f2\u308b\u305f\u3081\u306e\u30da\u30fc\u30b8\u306e\u3053\u3068\u3092\u6307\u3059\u3053\u3068\u304c\u591a\u3044\u3002<\/td>\n<\/tr>\n<tr>\n<th>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u6700\u9069\u5316<\/th>\n<td>LPO<\/td>\n<td>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u3001\u3088\u308a\u52b9\u679c\u304c\u51fa\u308b\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u4e0a\u304c\u308b\uff09\u3088\u3046\u306b\u6539\u5584\u3059\u308b\u3053\u3068\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-2\"><span class=\"ez-toc-section\" id=\"i-2\"><\/span>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u95a2\u9023\u306e\u5c02\u9580\u7528\u8a9e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-2-1\"><span class=\"ez-toc-section\" id=\"i-2-1\"><\/span>\u4eba\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table style=\"width: 100%; height: 759px;\">\n<thead>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u7528\u8a9e<\/th>\n<th style=\"height: 48px; width: 10%;\">\u7565\u8a9e<\/th>\n<th style=\"height: 48px; width: 75.2381%;\">\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\u6c7a\u3081\u3089\u308c\u305f\u5e83\u544a\u67a0\u306a\u3069\u3001\u5834\u6240\u3092\u9078\u3093\u3067\u5e83\u544a\u3092\u51fa\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3084\u8208\u5473\u3001\u30b5\u30a4\u30c8\u3078\u306e\u8a2a\u554f\u5c65\u6b74\u306a\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u300c\u3069\u306e\u3088\u3046\u306a\u4eba\u306b\u5e83\u544a\u3092\u51fa\u3059\u304b\u300d\u3067\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u65b9\u6cd5<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\u30e6\u30fc\u30b6\u30fc\u306e\u6027\u5225\u30fb\u5e74\u9f62\u306a\u3069\u306e\u5c5e\u6027\u60c5\u5831\u3092\u3082\u3068\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3057\u3001\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u624b\u6cd5\u3002\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u306f\u3001\u300c\u4eba\u53e3\u7d71\u8a08\u5b66\u7684\u5c5e\u6027\u300d\u306e\u3053\u3068\u3067\u3001\u4fa1\u5024\u89b3\u306a\u3069\u306e\u5fc3\u7406\u9762\u3092\u5206\u985e\u3059\u308b\u30b5\u30a4\u30b3\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u5c5e\u6027\u3068\u3001\u5c45\u4f4f\u5730\u306a\u3069\u3092\u5206\u985e\u3059\u308b\u30b8\u30aa\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u5c5e\u6027\u304c\u3042\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u985e\u4f3c\u30e6\u30fc\u30b6\u30fc<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">Web\u30b5\u30a4\u30c8\u306b\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u50be\u5411\u304b\u3089\u3001\u4f3c\u305f\u30e6\u30fc\u30b6\u30fc\u7fa4\u306b\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u624b\u6cd5\u3002Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3084Yahoo! \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u904b\u7528\u578b\uff09\u3067\u5229\u7528\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30a4\u30f3\u30bf\u30ec\u30b9\u30c8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u95a2\u5fc3\u306a\u3069\u306e\u60c5\u5831\u3092\u5229\u7528\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u65b9\u6cd5\u306e\u7dcf\u79f0\u3002<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\">RM, \u30ea\u30de\u30b1<\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\n<p>Google \u5e83\u544a\u306b\u304a\u3044\u3066\u3001Web\u30b5\u30a4\u30c8\u306b\u4e00\u5ea6\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u5e83\u544a\u3092\u51fa\u3059\u624b\u6cd5\u306e\u3053\u3068\u3002<\/p>\n<p>\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4ed6\u306b\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u3082\u547c\u3070\u308c\u308b\u304c\u3001Google \u5e83\u544a\u306b\u304a\u3044\u3066\u306f\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u547c\u3076\u306e\u304c\u6b63\u5f0f\u3002<\/p>\n<p>Google\u3067\u306f\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8868\u8a18\u3092\u300c\u5e83\u544a\u4e3b\u69d8\u306e\u30c7\u30fc\u30bf\u300d\u3068\u5909\u66f4\u3059\u308b\u3053\u3068\u304c\u767a\u8868\u3055\u308c\u3066\u3044\u308b\u3002\uff08\u304c\u3001\u308f\u304b\u308a\u306b\u304f\u304f\u306a\u3044\uff1f\u3068\u308f\u305f\u3057\u306f\u601d\u3063\u3066\u3044\u308b\u3002\uff09<\/p>\n<p>\u6700\u8fd1\u306f\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u305f\u3081\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u898f\u5236\u306a\u3069\u3067\u5e74\u3005\u914d\u4fe1\u3057\u306b\u304f\u304f\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\">RT, \u30ea\u30bf\u30b2<\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\n<p>Web\u30b5\u30a4\u30c8\u306b\u4e00\u5ea6\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u5e83\u544a\u3092\u51fa\u3059\u624b\u6cd5\u306e\u3053\u3068\u3002<\/p>\n<p>\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3082\u547c\u3070\u308c\u308b\u304c\u3001\u9055\u3044\u306f\u5a92\u4f53\u3054\u3068\u306e\u547c\u3073\u65b9\u306e\u9055\u3044\u3067\u3042\u308a\u3001\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u547c\u3076\u306e\u306f\u6b63\u5f0f\u306b\u306fGoogle \u5e83\u544a\u306e\u307f\u3002<br>\u4e00\u822c\u7684\u306bG\/Y\u4ee5\u5916\u306e\u5404\u7a2e\u5a92\u4f53\u304c\u4f7f\u3063\u3066\u308b\u306e\u306f\u300c\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u300d\u306a\u306e\u3067\u3001\u3053\u306e\u624b\u306e\u624b\u6cd5\u306e\u7dcf\u79f0\u306f\u3053\u308c\u3089\u3057\u3044\u3002\u8a71\u306f\u901a\u3058\u308b\u304b\u3089\u53e3\u982d\u306a\u3089\u3069\u3063\u3061\u3067\u3082\u3044\u3044\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30b5\u30a4\u30c8\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\">RT, \u30ea\u30bf\u30b2<\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\n<p>Yahoo!\u5e83\u544a\u306b\u304a\u3051\u308b\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30cb\u30e5\u30fc\u306e\u540d\u79f0\u3067\u3001Web\u30b5\u30a4\u30c8\u306b\u4e00\u5ea6\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u5e83\u544a\u3092\u51fa\u3059\u624b\u6cd5\u3002<\/p>\n<p>\u7701\u7565\u3057\u3066\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u3082\u547c\u3070\u308c\u308b\u3057\u3001\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30fb\u30ea\u30de\u30b1\u30fb\u30ea\u30bf\u30b2\u30fbRM\u30fbRT\u3042\u305f\u308a\u306f\u3054\u3063\u3061\u3083\u306b\u547c\u3093\u3067\u3082\u306a\u3093\u3068\u304b\u306a\u308b\u306e\u3067\u6982\u5ff5\u3060\u3051\u899a\u3048\u3066\u304a\u3053\u3046\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 13.5714%;\">\u691c\u7d22\u5e83\u544a\u5411\u3051\u30ea\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 27px; width: 10%;\">RLSA<\/td>\n<td style=\"height: 27px; width: 75.2381%;\">\n<p>Google \u5e83\u544a\u3067\u3001Web\u30b5\u30a4\u30c8\u8a2a\u554f\u7d4c\u9a13\u306e\u3042\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u691c\u7d22\u5e83\u544a\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u6a5f\u80fd\u3002\u691c\u7d22\u5e83\u544a\u5411\u3051\u30c7\u30fc\u30bf\u30bb\u30b0\u30e1\u30f3\u30c8\u3068\u3082\u3002<\/p>\n<p>\u82f1\u8a9e\u3067\u306f\u3001Remarketing Lists for Search Ads\u3067\u982d\u6587\u5b57\u3092\u3068\u3063\u3066RLSA\u3068\u547c\u3076\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/2701222?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/2701222?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30a4\u30f3\u30bf\u30ec\u30b9\u30c8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u95a2\u5fc3\u306a\u3069\u306e\u60c5\u5831\u3092\u5229\u7528\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u65b9\u6cd5\u306e\u7dcf\u79f0\u3002<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30a4\u30f3\u30bf\u30ec\u30b9\u30c8\u30ab\u30c6\u30b4\u30ea\u30fc\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">Yahoo!\u5e83\u544a\u306eYDN\uff08Yahoo! \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\u5411\u3051\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30cb\u30e5\u30fc\u3067\u3042\u308a\u3001\u73fe\u5728\u306fYDN\u304cYahoo! \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08YDA\uff09\u306b\u5237\u65b0\u3055\u308c\u305f\u3053\u308d\u306b\u300c\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30ab\u30c6\u30b4\u30ea\u30fc\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u300d\u306b\u79fb\u884c\u3055\u308c\u3066\u3044\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30ab\u30c6\u30b4\u30ea\u30fc\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\n<p>\u7279\u5b9a\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\u306b\u8208\u5473\u3084\u95a2\u5fc3\u3092\u6301\u3064\u30e6\u30fc\u30b6\u30fc\u3084\u7279\u5b9a\u306e\u5c5e\u6027\u3092\u6301\u3063\u3066\u3044\u305f\u308a\u30e9\u30a4\u30d5\u30a4\u30d9\u30f3\u30c8\u3092\u8fce\u3048\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u624b\u6cd5\u3067\u3001Yahoo! \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08YDA\uff09\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30cb\u30e5\u30fc\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/ads-help.yahoo.co.jp\/yahooads\/display\/articledetail?lan=ja&amp;aid=51395\" target=\"_blank\" rel=\"noopener\">https:\/\/ads-help.yahoo.co.jp\/yahooads\/display\/articledetail?lan=ja&amp;aid=51395<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u30a2\u30d5\u30a3\u30cb\u30c6\u30a3\u30ab\u30c6\u30b4\u30ea<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\n<p>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5f37\u3044\u95a2\u5fc3\u3092\u6301\u3064\u30a2\u30d5\u30a3\u30cb\u30c6\u30a3\u30b0\u30eb\u30fc\u30d7\u306b\u5bfe\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u305f\u3081\u306e\u3082\u306e\u3067\u3001\u3053\u308c\u3092\u5229\u7528\u3059\u308b\u3068\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u3053\u3068\u3067\u8208\u5473\u95a2\u5fc3\u306b\u57fa\u3065\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002Google \u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u3072\u3068\u3064\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 13.5714%;\">\u8cfc\u8cb7\u610f\u5411\u306e\u5f37\u3044\u30e6\u30fc\u30b6\u30fc\u5c64\uff08\u3078\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff09<\/th>\n<td style=\"height: 48px; width: 10%;\"><\/td>\n<td style=\"height: 48px; width: 75.2381%;\">\n<p>Google \u5e83\u544a\u3067\u3001\u30a4\u30f3\u30bf\u30ec\u30b9\u30c8 \u30ab\u30c6\u30b4\u30ea \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3082\u547c\u3070\u308c\u308b\u3001\u7279\u5b9a\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u3078\u5e83\u544a\u3092\u914d\u4fe1\u3067\u304d\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30cb\u30e5\u30fc\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/displayvideo\/answer\/6213232?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/displayvideo\/answer\/6213232?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 13.5714%;\">\u30ab\u30b9\u30bf\u30e0\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30fb\u30ab\u30b9\u30bf\u30e0\u30bb\u30b0\u30e1\u30f3\u30c8<\/th>\n<td style=\"height: 27px; width: 10%;\"><\/td>\n<td style=\"height: 27px; width: 75.2381%;\">\n<p>Google \u5e83\u544a\u3067\u3001\u95a2\u9023\u6027\u306e\u9ad8\u3044\u30ad\u30fc\u30ef\u30fc\u30c9\u30fbURL\u30fb\u30a2\u30d7\u30ea\u3092\u5165\u529b\u3057\u3066\u3001\u305d\u308c\u3089\u306b\u5408\u3046\u6700\u9069\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u4f5c\u6210\u3057\u3066\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u304d\u308b\u6a5f\u80fd\u3002<\/p>\n<p>\u304b\u3064\u3066\u3042\u3063\u305f\u30ab\u30b9\u30bf\u30e0 \u30a2\u30d5\u30a3\u30cb\u30c6\u30a3\u3068\u30ab\u30b9\u30bf\u30e0 \u30a4\u30f3\u30c6\u30f3\u30c8\u304c\u7d71\u5408\u3055\u308c\u305f\u3082\u306e\u3002<br>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/9805516?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/9805516?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 13.5714%;\">\u30b5\u30fc\u30c1\u30ad\u30fc\u30ef\u30fc\u30c9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 27px; width: 10%;\"><\/td>\n<td style=\"height: 27px; width: 75.2381%;\">\n<p>Yahoo! JAPAN\u306e\u5404\u7a2e\u691c\u7d22\u6a5f\u80fd\u3092\u4f7f\u7528\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u304c\u691c\u7d22\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u4f7f\u3063\u3066\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u624b\u6cd5\u3002\u6307\u5b9a\u3057\u305f\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3092\u884c\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3067\u304d\u308b\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/ads-help.yahoo.co.jp\/yahooads\/display\/articledetail?lan=ja&amp;aid=51536\" target=\"_blank\" rel=\"noopener\">https:\/\/ads-help.yahoo.co.jp\/yahooads\/display\/articledetail?lan=ja&amp;aid=51536<\/a><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-2-2\"><span class=\"ez-toc-section\" id=\"i-2-2\"><\/span>\u5834\u6240\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3059\u308b\u65b9\u6cd5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table style=\"width: 100%; height: 748px;\">\n<thead>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 19.0476%;\">\u7528\u8a9e<\/th>\n<th style=\"height: 48px; width: 9.52381%;\">\u7565\u8a9e<\/th>\n<th style=\"height: 48px; width: 70.2381%;\">\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 131px;\">\n<th style=\"height: 131px; width: 19.0476%;\">\u30d7\u30ec\u30fc\u30b9\u30e1\u30f3\u30c8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30fb\u30d7\u30ec\u30a4\u30b9\u30e1\u30f3\u30c8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 131px; width: 9.52381%;\"><\/td>\n<td style=\"height: 131px; width: 70.2381%;\">\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308bWeb\u30b5\u30a4\u30c8\u306a\u3069\u3092\u6307\u5b9a\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e\u7dcf\u79f0\u3002\u30e6\u30fc\u30b6\u30fc\u3067\u306f\u306a\u304f\u3001\u63b2\u8f09\u3059\u308b\u5834\u6240\u3092\u6307\u5b9a\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u306a\u308b\u3002Google\u3067\u306f\u30d7\u30ec\u30fc\u30b9\u30e1\u30f3\u30c8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001Yahoo!\u3067\u306f\u30d7\u30ec\u30a4\u30b9\u30e1\u30f3\u30c8\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u8868\u8a18\u3055\u308c\u3066\u3044\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 89px;\">\n<th style=\"height: 89px; width: 19.0476%;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 89px; width: 9.52381%;\"><\/td>\n<td style=\"height: 89px; width: 70.2381%;\">\u7279\u5b9a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6301\u3064Web\u30da\u30fc\u30b8\u306b\u5bfe\u3057\u3066\u3001\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u65b9\u6cd5\u3002\u30da\u30fc\u30b8\u306f\u3042\u3089\u304b\u3058\u3081\u30af\u30ed\u30fc\u30eb\u3055\u308c\u3066\u5185\u5bb9\u3092\u89e3\u6790\u3055\u308c\u3066\u304a\u308a\u3055\u308c\u3066\u304a\u308a\u3001\u8a2d\u5b9a\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u7b49\u306b\u95a2\u9023\u3059\u308b\u30da\u30fc\u30b8\u306b\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u3002<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 19.0476%;\">\u30ad\u30fc\u30ef\u30fc\u30c9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 69px; width: 9.52381%;\"><\/td>\n<td style=\"height: 69px; width: 70.2381%;\">\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3002<\/td>\n<\/tr>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 19.0476%;\">\u30c8\u30d4\u30c3\u30af\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 69px; width: 9.52381%;\"><\/td>\n<td style=\"height: 69px; width: 70.2381%;\">\u5e83\u544a\u5a92\u4f53\u306b\u7528\u610f\u3055\u308c\u305f\u30ab\u30c6\u30b4\u30ea\u3092\u4f7f\u7528\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u65b9\u6cd5\u3002<\/td>\n<\/tr>\n<tr style=\"height: 113px;\">\n<th style=\"height: 113px; width: 19.0476%;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30fc\u30b2\u30c3\u30c8<\/th>\n<td style=\"height: 113px; width: 9.52381%;\"><\/td>\n<td style=\"height: 113px; width: 70.2381%;\">\n<p>Google \u5e83\u544a\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3067\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u30c8\u30d4\u30c3\u30af\u306a\u3069\u306e\u8981\u7d20\u306b\u57fa\u3065\u3044\u3066\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30cb\u30e5\u30fc\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/1726458?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/1726458?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 229px;\">\n<th style=\"height: 229px; width: 19.0476%;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30ad\u30fc\u30ef\u30fc\u30c9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/th>\n<td style=\"height: 229px; width: 9.52381%;\"><\/td>\n<td style=\"height: 229px; width: 70.2381%;\">\n<p>Yahoo!\u5e83\u544a\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u904b\u7528\u578b\uff09\uff08YDA\uff09\u3067\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3002<\/p>\n<p>\u914d\u4fe1\u3057\u305f\u3044Web\u30da\u30fc\u30b8\u3084\u30a2\u30d7\u30ea\u306a\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u6307\u5b9a\u3059\u308b\u3053\u3068\u3067\u8abf\u6574\u3067\u304d\u308b\u3002\u5bfe\u8c61\u63b2\u8f09\u9762\u306fYahoo! JAPAN\u306e\u4e00\u90e8\u30b5\u30fc\u30d3\u30b9\u3067\u3001\u95a2\u9023\u6027\u306e\u9ad8\u3044\u63b2\u8f09\u9762\u3092\u8a18\u4e8b\u5358\u4f4d\u3067\u7d5e\u308a\u8fbc\u3081\u308b\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4KW\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u3082\u3069\u3046\u305e\uff1a<a href=\"https:\/\/asue.jp\/blog\/?p=17419\">https:\/\/asue.jp\/blog\/?p=17419<\/a><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-3\"><span class=\"ez-toc-section\" id=\"i-3\"><\/span>Google \u5e83\u544a\u306e\u5c02\u9580\u7528\u8a9e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table style=\"width: 100%; height: 597px;\">\n<thead>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 18.0952%;\">\u7528\u8a9e<\/th>\n<th style=\"height: 48px; width: 9.52381%;\">\u7565\u8a9e<\/th>\n<th style=\"height: 48px; width: 71.1905%;\">\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 69px;\">\n<th style=\"height: 69px; width: 18.0952%;\">Google \u5e83\u544a<\/th>\n<td style=\"height: 69px; width: 9.52381%;\"><\/td>\n<td style=\"height: 69px; width: 71.1905%;\">\n<p>Google\u306e\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u3084Google\u3068\u63d0\u643a\u3057\u3066\u3044\u308b\u69d8\u3005\u306a\u30b5\u30a4\u30c8\u3001\u30a2\u30d7\u30ea\u306a\u3069\u306b\u5e83\u544a\u3092\u63b2\u8f09\u3067\u304d\u308bGoogle\u304c\u63d0\u4f9b\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u3002<\/p>\n<p>\u4ee5\u524d\u306fGoogle AdWords\u3068\u3044\u3046\u540d\u524d\u3060\u3063\u305f\u304c\u3001\u73fe\u5728\u306fGoogle \u5e83\u544a\u30fbGoogle Ads\u3068\u547c\u3070\u308c\u308b\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 113px;\">\n<th style=\"height: 113px; width: 18.0952%;\">Google \u691c\u7d22\u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/th>\n<td style=\"height: 113px; width: 9.52381%;\">GSN<\/td>\n<td style=\"height: 113px; width: 71.1905%;\">\n<p>Google\u3084\u63d0\u643a\u3057\u305f\u30b5\u30fc\u30d3\u30b9\u306e\u691c\u7d22\u95a2\u9023\u306eWeb\u30b5\u30a4\u30c8\u30fb\u30a2\u30d7\u30ea\u306a\u3069\u306b\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u3002\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3068\u3082\u547c\u3076\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/1722047?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/1722047?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 142px;\">\n<th style=\"height: 142px; width: 18.0952%;\">Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4 \u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/th>\n<td style=\"height: 142px; width: 9.52381%;\">GDN<\/td>\n<td style=\"height: 142px; width: 71.1905%;\">\n<p>Google\u95a2\u9023\u306e\u30b5\u30fc\u30d3\u30b9\u30da\u30fc\u30b8\uff08YouTube, Gmail\u306a\u3069\uff09\u30843,500\u4e07\u4ee5\u4e0a\u306eWeb\u30b5\u30a4\u30c8\u306a\u3069\u306e\u63b2\u8f09\u5834\u6240\u306b\u8868\u793a\u3055\u308c\u308b\u3001\u753b\u50cf\u306a\u3069\u3092\u5229\u7528\u3057\u3066\u8996\u899a\u306b\u8a34\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u5e83\u544a\u3002\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u3082\u547c\u3076\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/2404190?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/2404190?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 171px;\">\n<th style=\"height: 171px; width: 18.0952%;\">\u30d5\u30a1\u30a4\u30f3\u30c9\u5e83\u544a<\/th>\n<td style=\"height: 171px; width: 9.52381%;\"><\/td>\n<td style=\"height: 171px; width: 71.1905%;\">\n<p>YouTube\u306e\u30d5\u30a3\u30fc\u30c9\u3084Gmail\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30bf\u30d6\u306a\u3069\u306a\u3069\u306b\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u3002\u30e6\u30fc\u30b6\u30fc\u304cGoogle\u306e\u4eba\u6c17\u30b5\u30fc\u30d3\u30b9\u3092\u95b2\u89a7\u4e2d\u306a\u3069\u306b\u3001\u95a2\u9023\u6027\u306e\u9ad8\u3044\u5185\u5bb9\u3092\u8868\u793a\u3067\u304d\u3001\u5e45\u5e83\u3044\u898b\u8fbc\u307f\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u53ef\u80fd\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/9904013\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/9904013<\/a> <a href=\"https:\/\/support.google.com\/google-ads\/answer\/9176876?hl=ja\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/9176876?hl=ja<\/a><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 18.0952%;\">YouTube\u5e83\u544a<\/th>\n<td style=\"height: 27px; width: 9.52381%;\"><\/td>\n<td style=\"height: 27px; width: 71.1905%;\">YouTube\u306b\u8868\u793a\u3055\u308c\u308b\u52d5\u753b\u5e83\u544a\u306e\u3053\u3068\u3002<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 18.0952%;\">\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5e83\u544a<\/th>\n<td style=\"height: 27px; width: 9.52381%;\"><\/td>\n<td style=\"height: 27px; width: 71.1905%;\">Google\u306e\u691c\u7d22\u7d50\u679c\u3084\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30bf\u30d6\u306a\u3069\u306b\u5546\u54c1\u60c5\u5831\u3092\u63b2\u8f09\u3067\u304d\u308b\u5e83\u544a\u3002\u5546\u54c1\u30d5\u30a3\u30fc\u30c9\u3092\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3057\u3066\u3001\u305d\u306e\u60c5\u5831\u304c\u5e83\u544a\u3068\u3057\u3066\u8868\u793a\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-4\"><span class=\"ez-toc-section\" id=\"i-4\"><\/span>Yahoo!\u5e83\u544a\u306e\u5c02\u9580\u7528\u8a9e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"tbl-a\">\r\n  <\/p>\n<table style=\"width: 100%; height: 370px;\">\n<thead>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 23.2143%;\">\u7528\u8a9e<\/th>\n<th style=\"height: 48px; width: 9.52381%;\">\u7565\u8a9e<\/th>\n<th style=\"height: 48px; width: 66.0714%;\">\u610f\u5473<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"height: 85px;\">\n<th style=\"height: 85px; width: 23.2143%;\">Yahoo!\u691c\u7d22\u5e83\u544a<\/th>\n<td style=\"height: 85px; width: 9.52381%;\">YSA<\/td>\n<td style=\"height: 85px; width: 66.0714%;\">\n<p>\u65e7\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u306e\u3053\u3068\u3067\u3001Yahoo!\u306e\u691c\u7d22\u5e83\u544a\u3002<\/p>\n<p>Yahoo!\u306e\u30b5\u30fc\u30d3\u30b9\u3067\u306e\u691c\u7d22\u7d50\u679c\u306b\u63b2\u8f09\u3055\u308c\u308b\u5e83\u544a\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 48px;\">\n<th style=\"height: 48px; width: 23.2143%;\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u904b\u7528\u578b\uff09<\/th>\n<td style=\"height: 48px; width: 9.52381%;\">YDA<\/td>\n<td style=\"height: 48px; width: 66.0714%;\">\n<p>\u65e7Yahoo!\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff08=YDN\uff09\u306b\u3042\u305f\u308b\u3001Yahoo!\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u3053\u3068\u3002<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 23.2143%;\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08\u4e88\u7d04\u578b\uff09<\/th>\n<td style=\"height: 27px; width: 9.52381%;\"><\/td>\n<td style=\"height: 27px; width: 66.0714%;\">\u65e7Yahoo!\u30d7\u30ec\u30df\u30a2\u30e0\u5e83\u544a\u306e\u3053\u3068\u3002\u904b\u7528\u578b\u3067\u306f\u306a\u304f\u3001\u5e83\u544a\u67a0\u3092\u8cfc\u5165\u3057\u3066\u4e00\u5b9a\u671f\u9593\u8868\u793a\u3059\u308b\u30bf\u30a4\u30d7\u306e\u5e83\u544a\u3002<\/td>\n<\/tr>\n<tr style=\"height: 27px;\">\n<th style=\"height: 27px; width: 23.2143%;\">Yahoo!\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u5e83\u544a<\/th>\n<td style=\"height: 27px; width: 9.52381%;\"><\/td>\n<td style=\"height: 27px; width: 66.0714%;\">\u73fe\u5728\u306fYahoo!\u5e83\u544a\u306e\u30d7\u30ed\u30c0\u30af\u30c8\u304c\u6539\u8a02\u3055\u308c\u3001\u306a\u3044\u3002\u30b9\u30dd\u30f3\u30b5\u30fc\u30c9\u30b5\u30fc\u30c1\u3068Yahoo!\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u5408\u308f\u305b\u305f\u3001Yahoo!\u5e83\u544a\u306e\u30d7\u30ed\u30c0\u30af\u30c8\u540d\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\r\n<\/div>\n<h2 id=\"i-5\"><span 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